Wi2025 Featured Talk: Readers' Choices: Analyzing and Adapting to Consumer Trends

Wi2025 Featured Talk: Readers' Choices: Analyzing and Adapting to Consumer Trends (February 24, 2025)
Description
Join us for a deep dive into the latest market trends! We’ll explore what these trends mean for the bookselling industry and how booksellers can respond to them. You’ll gain the valuable information you need to make informed decisions that will help you capitalize on these trends.
 
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Speakers
Brenna Connor, Circana - Chicago, IL
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Wi2025 Featured Talk: Readers' Choices: Analyzing and Adapting to Consumer Trends

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American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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