Widen Your Reach with Edelweiss360

Widen Your Reach with Edelweiss360 (February 23, 2025)

Join Edelweiss team members in partnership with bookseller panelists for a two-hour long session on the power of Edelweiss360.

 

With Edelweiss360 you can send a variety of general and targeted email marketing newsletters based on your store and customer needs. In the first hour we will provide an overview of 360 tools, outline key benefits, and share ideas for successful email campaigns. During the second hour, you will be able to ask our team and bookseller panelists your burning 360 questions!

 

Files & Links
Speakers
Megan Bormet, People's Book - Takoma Park, MD

Julia Atwood, Boulder Bookstore - Boulder, CO

Daniel Fridd, Edelweiss - Norwich, Norfolk

Jenn Northington, Edelweiss by Above the Treeline - Ann Arbor, MI
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Widen Your Reach with Edelweiss360

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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